Ridiculous Reverse High Heels Are A Thing? [Video]

While I'd probably get a good giggle out of watching someone try to walk down the street in these, I certainly wouldn't want them to become a 'thing'. What do you say? Are these ridiculous reverse high heels gonna become a thing?

From Buzzfeed:

According to the creator, Lyall Coburn, Scary Beautiful sets out to challenge current body ideals by "...inflicting an unexpected new beauty standard."

 

That just looks like he's a sadist! Why would he want to inflict this kinda pain on people?