If you paid close attention to the commercials during NFL games on FOX yesterday, you might have noticed these new commercials from Dodge. They feature Ron Burgundy, played by Will Ferrell. It's a genius move from Dodge to promote the new Dodge Durango.

Ferrell has been known to do Old Milwaukee commercials during certain football games in certain areas of the United States, but he's never done a commercial in one of his infamous film characters, until now! Anchorman 2: The Legend Continues hits theaters in two months, and it's perfect to let Mr. Burgundy try to sell you a new car! Check out the commercials below and.....stay classy Planet Earth!

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