Mercedes-Benz USA To Announce Naming Rights To The New Orleans Superdome
"Welcome to the sold out crowd here at the Mercedes-Benz USA Superdome in New Orleans Louisiana". Get used to that for the next 10 years, because they have bought the naming rights to "The Dome."
Mercedes-Benz USA will announce today that it will have naming rights for the Superdome in a 10-year agreement. The deal caps the complete renovation finished this summer of the 73,000-seat home to the NFL's Saints and site of the 2013 Super Bowl.